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  • Armory Center for the Arts 145 North Raymond Avenue Pasadena, CA, 91103 United States (map)


Spend the afternoon with local artist and entrepreneur, Katrina Frye, as she uses one her clients, Arielle Estoria, as a case study proving “A Good Artist is a Great Entrepreneur”. After reflecting on this case study Katrina will walk us through tools and tricks she has learned while working in the Arts for the last ten years. Combined with her Masters degree in Arts Management, Katrina has found a language between Arts and Business, where entrepreneurship flourishes. Whether you are an artist, small business owner, creative, entrepreneur, or arts funders/provider we want to invite you be a part of this emerging, though provoking, and critical conversation.

Huge thanks for our host The Armory Center for Arts, who’s mission is to “build on the power of art to transform lives and communities through creating, teaching and presenting the arts”.

Free 90 min parking can be found at the public lot just 100 feet away (171 N Raymond Ave, Pasadena, CA 91103).

Katrina Frye is the founder of Mischief Managed, an artist consulting company working with artists of all mediums to get their career’s off the ground and money in their bank accounts. She has been working in arts administration and management for 10 years and has received her masters degree in Arts Management from the Claremont Graduate University. She strongly believes that artists are the architects of culture and transcribers of history. Follow her artists and insights @mischief_arts or


Katrina Frye of Mischief Managed @mischief_arts








with special guest artist Arielle Estoria @arielleestoria

Later Event: October 24